Marketing Essentials for Business Growth: Build Your Visibility & Drive Results

Are you a business owner or entrepreneur ready to take control of your marketing but not sure where to start? This hands-on workshop is designed to help you understand and implement the core marketing strategies every business needs to grow. In this session, we’ll break down the essentials and help you build a solid foundation to boost your visibility, attract customers, and stay consistent with your outreach. Whether you’re just getting started or need to tighten up your marketing game, this workshop will give you clarity and action steps.

What We’ll Cover:

Your Website: What every high-performing site needs — and how to improve yours (even if it’s DIY).

SEO Basics: How to show up on Google and attract traffic without paying for ads.

Claiming & Optimizing Your Yelp & Google Business Profiles: Make it easier for customers to find and trust you.

Strategic Partnerships: Learn how to identify, pitch, and collaborate with businesses that can refer or promote you.

90-Day Marketing Calendar: Walk away with a simple, repeatable content and outreach plan to stay visible and consistent.

You’ll Leave With:

–A checklist of must-haves for your online presence

–Best practices for Yelp and Google profiles

–How to have a website that generates leads

–12-month marketing calendar

–90-days Business Growth Plan

–Practical tools and resources to help you get things done efficiently

–Clear next steps tailored to your business goals

Who Should Attend:

Business owners and entrepreneurs who want to build credibility, increase visibility, and create sustainable marketing habits.